It seems like just a decade ago or so all that was necessary to do business online was to build a good-looking website and put it out there. Customers would engage because you were there. Google has changed all of that, however, by implementing newer algorithms that reward and penalize websites, depending on the type of practices they are using. The bottom line is this: White Hat practices, or good, old-fashioned hard work and ethics pay off on Google, and Black Hat tactics, or trying to stand on the shoulders of other established businesses, will get you penalized.
Website Development in Orange City can provide the kind of Search Engine Optimization that will get your site rewarded. So just what does a reward on Google look like and what does a penalty mean?
Google rewards those websites that implement SEO, informative content, and mobile-friendly, fast-loading, responsive websites by causing them to rise in their search ranking. Hiring a professional Web expert is the fastest and most cost-effective way to gain the benefits that Google wants to provide business owners who do things the right way.
Google also penalizes websites that try to take short cuts instead of growing their business organically, through hard work and time-tested, proven methods. Hiring a less than reputable SEO pro may gain you some quick results, but you can be certain they will be short lived, since Google will quickly discover the tactics being implemented and cause your website to start sinking in the search results.
Maybe that’s already happened with your website. If you’ve been doing business with another Orange City Search Engine Optimization service that has promised you everything under the sun, and delivered for a short amount of time, only to find your once, high-ranking website is now nowhere to be found in the searches, your “pro” took advantage of you. Now the only thing you can do is hire a real expert who can reverse the damage that’s been done by employing the kind of SEO Google is looking for.
Website Development can help. Their affordable SEO packages are designed to meet the needs of your business, regardless of whether you’re just starting out, or have a large budget to work with. They’re of the opinion that SEO should be affordable and effective.
Find out why Orange City businesses benefit from Search Engine Optimization from Website Development that does not penalize their websites. Partner with the company that is in the business of meeting their clients needs with real SEO practices that will result in a real positive impact on your bottom line. Call Website Development today at 386-734-9844.